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There is probably some really great market research out there that has led to this fur frenzy. I'm sure that women are willing to pay a bit more for what they percieve as a luxurious statement piece or something that screams aloud the price they paid for it. When you see fur you think wealth. If you are going to spend a chunk of change on your coat, you might as well announce it, right? To be fair, without product information I can't tell if any of these pieces are faux, but fake fur is a faux pas and I'm not so thrilled that it's going to be lining the racks of Forever 21 come fall.
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