Friday, March 05, 2010

One/One-Thousand: Peggy Sirota

I bet Peggy Sirota is a huge dork. I mean that in the nicest way possible. In fashion photography there is such a push to make things cool, sexy, hot, desirable. Untouchable really. Peggy makes things sweet, sunny, fun, and full of smiles. Some of her images--especially her recent work for GQ--proves that her brand of dorky can be sexy too. But mostly, Sirota's work just feels genuinely happy-making. Her career has spanned decades. She used to be a heavy presence at Rollingstone in the '90s, and she gave Jane magazine it's aesthetic in its beginning days. Smiles are timeless though, and as long as she continues to shoot shining shots of beaming kiddies and pretty faces, I'm sure her portfolio will just grow and grow.

C'mon and get happy.

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